--- title: Slingshot Blog | Alex Sherman description: Alex’s background as both a client and agency leader gives him a unique perspective on the challenges creative founders face. From marketing and sales to account management, Alex has worn many hats and knows how to connect creative expertise with business strategy. His work at Slingshot focuses on building systems that make growth achievable, impactful, and lasting. image: https://www.creativeslingshot.com/hubfs/slingshot_featured_image.jpg --- [Skip to content](https://www.creativeslingshot.com/blog/author/alex-sherman#main-content) [![slingshot_logo_horizontal_main](https://www.creativeslingshot.com/hubfs/slingshot_logo_horizontal_main.svg "slingshot_logo_horizontal_main")](https://www.creativeslingshot.com/) [![slingshot_logo_horiz_white_rev](https://www.creativeslingshot.com/hubfs/slingshot_logo_horiz_white_rev.svg)](https://www.creativeslingshot.com/) - [Abundant Work Club](https://www.creativeslingshot.com/club) - [Accelerator](https://www.creativeslingshot.com/accelerator) - [About Us](https://www.creativeslingshot.com/about) Search - There are no suggestions because the search field is empty. [Book Your Growth Call](https://www.creativeslingshot.com/growthcall) # Abundant* Resources* [![](https://www.creativeslingshot.com/hs-fs/hubfs/roadahead_1440.jpg?width=580&name=roadahead_1440.jpg)](https://www.creativeslingshot.com/blog/test-blog-post-2) ##### [Test Blog Post 2](https://www.creativeslingshot.com/blog/test-blog-post-2) [Alex Sherman](https://www.creativeslingshot.com/blog/author/alex-sherman) Sep 23, 2025 [![](https://www.creativeslingshot.com/hs-fs/hubfs/Landing%20Page%20Photos/Rectangle%2039%20(1).png?width=580&name=Rectangle%2039%20(1).png)](https://www.creativeslingshot.com/blog/connecting-your-business-to-your-calling) ##### [Connecting Your Business to Your Calling](https://www.creativeslingshot.com/blog/connecting-your-business-to-your-calling) [Alex Sherman](https://www.creativeslingshot.com/blog/author/alex-sherman) Sep 23, 2025 ### Let’s build your growth system. [Get Started](https://www.creativeslingshot.com/growthcall) 1209 1st Ave S Suite 103 Birmingham, AL 35233 [About](https://www.creativeslingshot.com/about) [Contact](https://www.creativeslingshot.com/contact) [Instagram](https://www.instagram.com/creativeslingshot/) [LinkedIn](https://www.linkedin.com/company/creative-slingshot/) © 2025 Slingshot [Privacy Policy](https://www.creativeslingshot.com/hubfs/Slingshot%20-%20Website%20Privacy%20Policy.pdf)